Optimizing Your Amazon Ad Placements for Rest of Search (ROS)
When we talk about Amazon ad placements, most brands try their best to secure “Top of Search” placements, given their prominent visibility and higher conversion potential. These ad placements often lead to better click-through rates (CTR) because they appear at the very top of the search results page, capturing the attention of potential buyers instantly. … Continue reading Optimizing Your Amazon Ad Placements for Rest of Search (ROS)
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