The Blog

Our content is designed to empower your advertising efforts with the latest trends, proven tactics, and data-backed recommendations. Explore our blogs to stay ahead in the ever-evolving world of Amazon advertising.

E-commerce Penetration Declines for First Time Amid Shifting Consumer Behavior

Mar 11, 2024 | amazon news

E-commerce sees first decline amid shifting habits; Amazon sellers must embrace omnichannel strategies to adapt.

Is Amazon private label a viable side hustle opportunity?

Mar 8, 2024 | amazon FBA, amazon private label, selling on amazon

Explore Amazon private label as a side hustle & learn to create unique products that stand out in the marketplace for supplemental income.

FTC Files Complaint Over Amazon’s Secret Pricing Tactics

Mar 7, 2024 | amazon news

FTC sues Amazon over ‘Project Nessie’ pricing tactics alleged to covertly test and hike prices, a strategy that may have netted over $1 billion.

Could generative AI transform Amazon search rankings?

Mar 6, 2024 | ai, amazon news

Explore how Amazon’s generative AI could revolutionize search rankings with advanced natural language processing for personalized, predictive shopping experiences.

Navigating the Expenses of an Amazon Business in 2024

Mar 5, 2024 | amazon FBA, amazon private label, signalytics

Discover key strategies to manage startup costs & maximize ROI for your Amazon business in 2024. Budget wisely, control expenses & price for profit.

How Sellers Can Earn Prestigious Amazon Badges to Boost Sales

Mar 4, 2024 | amazon FBA, amazon fulfillment

Discover tips to earn Amazon’s Choice and Best Seller badges to increase sales, by optimizing listings, managing inventory, and enhancing customer experience.

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Why 80% of Amazon Sellers Waste Ad Spend Without Realizing It: Must-Know Causes and Fixes

by Ayesha Saleem | October 16, 2025 | amazon advertising and marketing | 0 Comments

Most Amazon sellers spend thousands of dollars each month on advertising, but they don't realize they're throwing money away. Research shows that sellers waste 30-50% of their ad spend without knowing it because they target irrelevant keywords, keep losing campaigns...

Amazon PPC Bid Strategy: Essential Tactics for Maximizing ROI in 2025

by Ayesha Saleem | October 15, 2025 | amazon advertising and marketing | 0 Comments

Amazon sellers face constant decisions about how much to bid on their pay-per-click advertising campaigns. The bidding strategy determines when ads appear, where they show up, and how much sellers pay for each click. Research shows that managing bid strategies...

Best TikTok Ads Agency: Top-Performing Partners for Maximum Campaign Results

by Ayesha Saleem | October 14, 2025 | tiktok management services | 0 Comments

TikTok has become one of the most powerful platforms for businesses to reach their target audience through creative video content and targeted advertising. With over a billion active users worldwide, the platform offers unique opportunities for brands to connect with...

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