How would you even know if it had? The most common situations we’ve experienced with clients are: Sudden drop in sales Suddenly important keyword rank drops significantly Sudden inability to find product in search at all Suddenly no PPC impressions Any of these sound...
If you are selling products on Amazon, you should know how important it is to have good PPC campaigns. Without strong campaigns, your product will not get the exposure it needs to sell, on one of the world’s largest marketplaces. If you can manage your own PPC ads, it...
What you didn’t know about Amazon’s “second-price” auction You could be leaking funds into Amazon’s advertising platform and not even know it. And we’re not even talking about money left on the table from unoptimized ads. We’re talking about Amazon not being fully...
Dominate Your Promotions by Ranking In-Category Amazon’s algorithm has, for many years, befuddled even the most technically savvy sellers. The most enterprising truth-seekers have only been able to piece together a semblance of understanding through the release of...
Is The Ecom Giant Taking Notes From Popular Social Media Platforms? If you’ve been an active user on social media platforms for awhile then the idea of “shadow-banning” probably won’t be foreign to you. For the uninitiated, a shadow ban is basically the suppression of...
The Online Retailer Accidentally Leaked How They Define Keyword Relevance In the Process Online entrepreneurs are generally familiar with the concept of keyword relevance. After all, relevance is what drives the results of any search engine. Google looks to present...
