Pay-per-click (PPC) campaigns are a great way to promote your products and services. And it is a struggle to get the best results, all the time, from your PPC campaigns. Not only it is tedious but also time-consuming. Getting the most out of these campaigns can also...
Though anyone can put up a business, the outcome isn’t the same for everyone. There are tons of variables at play and there’s no such thing as overnight success. And this is the same with Amazon selling. Aside from having a customer-centric approach,...
The short and skinny on day-parting The concept of dayparting isn’t new to Amazon as it’s been at least a year or more since they introduced the ability for PPC ads. The feature has existed even longer still outside of Amazon in ppc platforms such as Facebook and...
Unless you are monitoring your own Amazon PPC campaigns regularly, you may not have realized that there really is no more exact match option. At least, not in the way we’ve always understood it. See, anyone that has run at least a couple of PPC campaigns on Amazon...
Anyone selling on Amazon should know about the opportunities for growth and visibility that come with running effective PPC ads. However, many remain baffled in predicting the total cost to run them. And this leads to many sellers not maximizing the potential gains...
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