By using the science of viral disease spread The concept of virality is such an interesting one. It is studied, for obvious reasons, by medical scientists and epidemiologists and a host of other “ologists.” However, because the primary concern of these studies is how...
Dominate Your Competition Using These Tactics (Because They Aren’t) By now you’ve undoubtedly read at least a dozen articles about how you should be leveraging TikTok if you have an ecommerce brand. Heck, we’ve even written a few ourselves. Most go over the staggering...
And how you can capitalize on understanding this human nature. The title of this article is a little baiting in truth, because incentives drive everyone to do…anything, basically. As humans, we are wired to be motivated by certain things to take certain actions. To...
A look into Amazon Ads’ new Creative Services Amazon recently had it’s unBoxed event for Amazon advertisers. At the event, they unveiled a number of new functions and features set for release for sellers, vendors, and advertisers. There have been plenty of recaps and...
The short and skinny on day-parting The concept of dayparting isn’t new to Amazon as it’s been at least a year or more since they introduced the ability for PPC ads. The feature has existed even longer still outside of Amazon in ppc platforms such as Facebook and...
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