As an Amazon seller, you know that advertising is an essential part of growing your business. But how do you know if your advertising efforts are truly profitable? This is where ACoS, or Advertising Cost of Sales, comes in as a key performance indicator (KPI) that can...
Influencer marketing. It’s all the hype these days. In fact, nine in every ten marketers have an influencer marketing strategy. If you want to hop onto the bandwagon, there are a few things you need to comprehend to make the most out of your efforts. Apart from...
Your business should be on social media. After all, 55 percent of consumers have bought something through social media channels such as Facebook, Pinterest, and Instagram. Your social media accounts and website URL are your online addresses. You can step up the game...
Human Resources (HR) is on the move. Now, more and more companies are turning to Recruitment Process Outsourcing (RPO) providers to manage their HR functions from training to payroll processing, termination, and everything in between. And there are good reasons this...
Here’s the thing. Every shopper loves a good deal. In fact, Statistics Portal, Statista in early 2021 reported a staggering 92 percent of consumers that use coupons when shopping. With so many customers leveraging coupons, discounts, and other promos, it makes perfect...
Recent Comments